Let's answer some
Frequently Asked Questions
Our members are individuals from all over the world, mostly ranging in age from mid-forties to mid-seventies. They are on transformative journeys to become thought leaders through content marketing and book publishing.
Do you want to discover what makes your heart sing? Do you want to create a passion-based venture? KESWiN™ Academy can help you do these things... and much more. We are a community committed to guiding individuals to become empowered thought leaders.
We focus on individuals who are looking to identify the valuable KESWiN™ (Knowledge, Experiences, Skill-sets, Wisdom, Ideas, and Narratives) hidden inside them, and transform it into a passion-based, authoritative business through service delivery, content marketing, and book publishing.
That said, we have members who are looking for personal growth, or to record their personal history to hand down to the generations that follow. Our content is not one-size fits most; it can be tailored and adapted for personal, hobby, or business use.
Absolutely! The training is broken into several Heroic Quests, each one progressing from the previous one. The first Quest focuses on personal development, identifying your KESWiN™, establishing your "Why", and aligning your values with your goals. As you begin to get clarity on what is important to you, and the value you have to share with others, you will discover a diamond mine full of ideas and topics to write about.
The next Heroic Quest focuses on finding a profitable niche and building an audience for your book, while you write it. You'll learn about content marketing, and growing a fan base (audience) whose encouragement will keep you going through the writing, editing, and production process. Follow our step-by-step instructions in each module, and you'll have sold copies even before you launch your new book.
Not at this stage! We did consider developing a platform for members to build their online hub on. However, we realized it is more important to focus on providing you with the training on how to do this, rather than do it for you. We will guide you through the process of choosing an external platform, marketing software and other necessary tools and resources to build your online hub with.
To give you a heads-up, we recommend WordPress hosted on a Cloudways VPS for your platform and ActiveCampaign for your marketing software. We provide you with basic technical training on these and other recommended tools so you can build a stable, secure, and professional online presence.
Can you navigate your way around the Internet? Have you ever signed up for a membership site or social network? Purchased something from an online store? Then you won't have any problems being a member of KESWiN™ Academy.
We will guide you step-by-step through setting up, building and marketing a self-hosted WordPress website. If you wish to outsource this work to a 3rd party, that's okay. While we can't recommend any, we will provide you with guidance on how to choose the right freelancer or team to outsource to.
I already have a home / service based business that's doing well, what can KESWiN™ Academy do for me?
"Are you green and growing or ripe and rotting?" – Ray Kroc, Businessman
Assuming you want to keep growing your home or service based business, then the Academy can help you with fine tuning your business plan, branding, digital, content marketing and book publishing strategies; as well as supporting you with working towards your future goals. This is certainly not a "beginner only" community - far from it! We've helped established clients scale their businesses, so there's plenty of expertise on offer that you'll benefit from in your continued growth.
Good question, and the answer will vary depending on your Heroic Quest, goals, and available time to study the training material, as well as carry out the assigned tasks and activities, in order to move forward on your project. The following guide may help you choose your membership level:
Time Per Week
|Study / Tasks|
|PQ Library||Topic based, short guides and courses. On demand learning. Work at your own pace, outsource some tasks, and consume the content you need only when you need it. Suitable for people who are "testing the waters", or need the material available to PQ Members to complement a specific project, an existing business, hobby, or other venture.|
|7 - 17.5 hours||SI Community||Progressive training, advanced courses, live events. Community learning. Work through step-by-step processes and systems, interacting with peers in the community to get and/or provide help, support, and feedback. Work on your business, at your own pace and capability. Suitable for individuals who are working on a part-time business or other venture.|
|VS Group||Progressive training, online, interactive coach-lead online weekly workshops (90 minutes in length. Group learning. All members of the group work on the same step, learning together while building individual businesses. This holds everyone accountable to and for each other; and the group progresses only when all members have completed assigned tasks and activities.
Suitable for people who can invest time and resources required to start-up and work on a part or full-time service-based business.
We recommend that you schedule a block of time each day to study the material and carry out tasks and activities to move forward on your Transformative Journey, regardless of your membership level.
SI and VS Members: You ask questions and get advice, support and feedback any time from within our community. We also run monthly live Q&A sessions, where you can pre-submit your questions, or even ask them live. On top of that you can also get private support from our KATs via our Success Department. This alone is worth more than the price of admission!
VS Members: You also have access to all the help and support you need in your weekly workshops, and in between from your Group Coach and peers.
PQ Members: You can get admin support via our Success Department. For one-on-one help and support specific to your project, we have a pay-as-you-go option available. Alternatively, we can refer you to one of our approved third party vendors if you prefer, or you can choose our own.
It's time for you to answer the Call to Action. Simple as that. If you really want to be the Hero who seeks the treasure hidden within you, and shares it via a passion-based venture or business, through providing services, authoritative content and non-fiction books, then you need somewhere to get answers to all of your questions - especially the ones you don’t know you have yet. You need support, community, and most of all... accountability!
KESWiN™ Academy is that place. If you really want to share your hidden treasure and make a difference, the time is now.
No - KESWiN™ Academy is entirely online.
We know you will LOVE KESWiN™ Academy. However, if for whatever reason you're not 100% satisfied in any way we have a Peace of Mind 30 Day Money Back Guarantee (no questions asked).
We want you to succeed, and know that if you become a member and really put your heart and soul into your Transformative Journey… you will achieve your Heroic Quests!
Writing is the basis of all content production. However, we understand that writing, and knowing what to write about, is challenging for a lot of people. So, we focus on giving our members simple, proven strategies and tools to overcome fears and blocks with writing from Step One.
Sorry, as much as she would like to help you on a one-to-one basis, she doesn't do private mentoring. This isn't her playing hard to get; it's a case of her focusing her energies on our members. The best place to get access to her is inside our membership site, KESWiN™ Academy.
We want you to be satisfied, and succeed, so if you don't feel you are getting value or the support you need, please discuss this with us as soon as an issue or concern arises.
We do our best to match you with like-minded members at similar stages, and on similar journeys to you. However, we understand that occasionally we get it wrong. So if you are unhappy, please talk to your Group Coach, or one of our KATs, and we'll move you to another VS Group, where possible.
Our Peace of Mind 30 Day Money Back Guarantee applies to all levels of membership, so if you do want to cancel your VS Group membership in the first 30 days, we'll refund you. Alternatively, you can also consider downgrading to SI Community or PQ Library membership. There are plenty of options as we want to ensure the fit is right for you.
Obviously we'd love it if all of our members stuck around forever - but we've worked with membership sites for long enough to know that that's never going to happen! So, if you do decide to cancel obviously we'll be very sad, but if you're intent on leaving then you'll be able to do so by having a quick chat with our Success Department. Naturally, we'll ask you for feedback and if there is any concern or issue we can remedy to encourage you to stay. If we can't, then we'll wish you well on your journey.
No. Your membership entitles you to enter the members area and access the content there released prior and during the duration of your membership. If you cancel or do not renew your membership you will no longer be able to access the content inside the Academy.
We recommend that you use a laptop or desktop computer to log into our site, as well as your own secure, high-speed Internet connection (not public Wi-Fi). This provides the best experience for you as a member. Please keep your browser and anti-virus software up-to-date. For more info refer to our Security Policy.
Yes! While our infrastructure and technology training focuses mostly on WordPress and ActiveCampaign, the majority of the content in the Academy is not tech based at all.
The bulk of our training focuses on important topics such as personal development, business development, authorship/content marketing development, product development, growth strategies, and more. All these topics are far more important for your Transformative Journey than what tech is used!
As such we have a number of members who don't use WordPress and/or ActiveCampaign but still find the Academy content incredibly useful for achieving their Heroic Quests.
We work with individuals who want to go on their own transformative journey. If you prefer to delegate or outsource the work to others, then KESWiN™ Academy is not the right place for you.
Unfortunately the answer to that is no. We only provide you with the training and guidance for you to identify, undertake, and complete your Heroic Quests. However, you have access to a rich resource library. In our training, we will recommend free, or low cost tools, where possible (with a caveat that there is always a hidden cost with "free" software, platforms, etc.).
Premium level members can also access our Market Place, with offers from approved third party vendors. We do allow approved vendors to market their products and services through our email correspondence, often for a small fee. In some cases we earn an affiliate or referral commission - and we will advise you of this when applicable. Note: Income from our third party vendors help us to keep membership fees low. All third party vendors must go through a quality control process before being approved to market products and services to our members. This means you will only be presented with offers that will provide useful solutions on your Transformative Journey.
Over the years we have built much of our online presence through using a mix of free, low-cost, and premium services, tools, and resources. Our experiences (both good and bad) are part of what makes being a member with us so valuable... you get to avoid most of the mistakes we made (some of them expensive, others painful!), and achieve success faster than we did.
Most of the content in KESWiN™ Academy is only available to Academy members with an active subscription. However, from time-to-time, we do release mini-guides through our sibling company, KESWiN™ Publishing Ltd. You can view the catalogue here.
Definitely! You can upgrade or downgrade to a different membership level any time by contacting our Success Department. They will take into account the time left on your current subscription, to make sure you are not double charged.
I'm not 100% sure what KESWiN™ Academy is, or if it's a good fit for me. Do you offer a trial so I can test it out?
We’re not currently offering a trial. However you can contact us to organize a behind the scenes tour with one of our KATs. They can also answer any questions you have, and discuss any concerns or issues as well. Book your tour here.
How we’ve empowered other members
“I am grateful that Deb took the time to show me how to write diamonds. Because I do believe within all of us there are diamonds that need to be put down on paper. Moreover, when they are inside of us, nobody sees or hears them. And just to think I almost didn’t take this course! What a loss I would have experienced. As I write every day I feel a sense of who I am and who I might become. Keep those diamonds coming; there are many of us who need them.”
“The Academy has made me really excited about writing! I just needed someone to get me in the habit and doing it. Now I feel like I am on a roll. The presentation on writing our “About Me” page was outstanding and helped me so much!”
“The Academy is a safe environment, where I feel I can be myself and ask questions, or offer my ideas. I have a support system of honest, genuine, like-minded people from around the world, who don’t think I’m crazy or stupid to try something different. The training is broken down into small parts, so I can tackle a bit at a time. I have learned both fundamental techniques, and others that I would call advanced. Material is up-to-date and presented in an understandable format. It is so great to have people helping people succeed.”
“Since joining the Academy, I’ve accomplished more and written more than I did before. Firstly, this is a supportive environment. Secondly, I have peers helping me gauge where I am in the training. As a result, I receive help when I need it. And we bounce ideas off each other. Finally, the knowledgeable trainers and coaches guide us through the Internet business maze. Most importantly, they demonstrate that they actually do care about us achieving our goals.”
“The Academy provides low-cost, state-of-the-art training. First of all, I have a road map to follow. Also, people I can connect with. In addition, the trainers are genuinely there for us. Furthermore, they give 120% to ensure we all succeed. They are helping us create businesses that are genuine and legitimate. There is no hype or in your face tactics. This training is so different to anything I’ve experienced before.”
“Before I joined, I was just watching and listening to other online marketing training programs with no real plan. Isn’t that crazy? If I hadn’t joined the Academy, I would have hung up my dream by now. Because I had the opportunity to learn with others. Moreover, the trainers’ efforts to make our writing skills exceptional, and adapt the training to our needs is outstanding. Also, it’s powerful having made new friends with people from all over the world. Most importantly, they are willing to step up and help me without question.”
“Writing challenges me. Therefore, I love the videos. I can stop them and move at my own pace. As a result, I get a better understanding. Also, the people are great! I am forming solid relationships. Best of all, I can get help from my peers as well as the trainers. Due to being a member, I have learned a lot about online marketing.”
“I’ve had a really good time as a member. I’ve learned about effective market research tools and business organization skills. Moreover, I built blogs, wrote articles and I now understand copyright information. Also, we set up social networks and used them as part of the strategy for successful soft marketing. Additionally, mastered a few technical skills, including how to set up a marketing funnel online. The list goes on! Consequently, being part of a small group provides an awesome learning environment where we can all find help, and help others too. We occasionally just socialize and have fun too. I’ve made some awesome friendships inside the Academy.”
“The Academy provides a fresh approach to learning online. Most importantly, the mentors and members are real people you can talk to and build lasting relationships with. Moreover, the training is professional and easy to follow. Also, being part of the interactive group workshops is fun. Best of all, you can get your questions answered immediately. Because quick answers are valuable when you have a problem you can’t work out on your own.”
“Most products or coaches assume you know the basics of online marketing and technical terminology, and have technical skills. I know in the end we are each responsible for what we want to create. However, I don’t feel like I’m all alone. The short videos and interactive training events are very helpful. There is always someone available to help with an issue. I’m very grateful to have a safe place to build my income generating business. It makes the journey so much more enjoyable and easier.”
(Name withheld at member’s request)
“There is too much information on the Internet about marketing. As a result, you can easily get confused about exactly where to start. However, with KESWiN™ Academy, you receive precise instructions in an easy to follow format. Best of all, being part of a group offers support and mentorship. Because it enables everyone to work together and feel part of a team. At the same time, we get to build our own business. Furthermore, the focus on writing helps make writing easier.”
“This is different to most typical training programs where you buy and listen to the training. One of the key differences is that learning and doing is incorporated into the program. There is a lot of interaction between members and trainers. As a result, you can ask questions. In addition, the people behind it have a genuine go-getter attitude. The material is never stale—it’s always cutting edge, and that’s fantastic. I feel pretty lucky to have been a part of the Academy. It’s not easy—it takes work. But it’s a great experience. Certainly, I recommend it to people looking to build an authoritative online presence.”
“I was having trouble writing content for my blog and understanding social Internet marketing. However, the trainers helped me build up my confidence. Also, the group workshops are a safe place to ask questions and get help. As a result, we can immediately apply what we are learning. Most of all, I have fun building lasting relationships with other members. Most importantly, it’s value exceeds the affordable price I pay as a member.”
“The training is a lot more dialogue than presentation. It has helped me transition from learning mode to doing mode. The modules in writing, market research, blogging and business management have been both instructional and hands-on practice. Even though I’m building my own business, I’m not doing it alone. I’m part of a community of people with similar goals. I find plenty of encouragement, peer support, and camaraderie within the network. The result-oriented leaders have high ethical standards, are knowledgeable, current, even cutting edge, and most of all, accessible.”
“Deb has helped me improve my writing skills tremendously. Now, I not only have the confidence to sit and write. But I also have the basic ability to communicate intelligibly while delivering some real value. This was a skill that was well beyond me prior to becoming a member.”